Building Strong Brands

Regulārā cena €16,99
8 noliktavā, gatavs nosūtīšanai

David A. Aaker

400 psl.

2010 m.

Minkštas viršelis

Svītrkods: 9781849830409

Using real brand-building case studies, this groundbreaking book describes how companies can increase brand identity by thinking 'out-of-the-box'.