Routledge Companion to Critical Marketing

Regulārā cena €58,99
1 ir noliktavā

Mark Tadajewski

512 psl.

2020 m.

Minkštas viršelis

Svītrkods: 9780367656089

The Routledge Companion to Critical Marketing brings together the latest research in critical marketing studies in one authoritative and convenient volume. The world's leading scholars and rising stars collaborate here to provide a survey of this lively, discursive discipline. In doing so they demonstrate how a critical approach to mark