
B2B Brand Management
Regulārā cena
€51,99
Vienības cena
/
Nav pieejams
As products become increasingly similar, companies are turning to branding as a way to create a preference for their offerings. Now it is time for more industrial companies to start using branding in a sophisticated way. But industrial companies must understand that branding goes far beyond building names for a set of offerings.
B2B Brand Management
