Bacardi and the Long Fight for Cuba

Regulārā cena €17,99
2 ir noliktavā

Tom Gjelten

464 psl.

2009 m.

Minkštas viršelis

Svītrkods: 9780143116325

The Bacardis of Cuba, builders of a rum distillery and a worldwide brand, came of age with their nation and helped define what it meant to be Cuban. Across five generations, the Bacardi family has held fast to its Cuban identity, even in exile from the country for whose freedom they once fought. The Bacardi clan--patriots and bon vivants, entrepreneurs and intellectuals--provided an example of business and civic leadership in its homeland for nearly a century. From the fight for Cuban independence from Spain in the 1860s to the rise of Fidel Castro and beyond, there is no chapter in Cuban history in which the Bacardis have not played a role. Here journalist Tom Gjelten tells the 150-year epic tale of this family, its business, and its nation, describing the intersection of business and power, family and politics, community and exile.--From publisher description.