Crystallizing Public Opinion

Regulārā cena €16,99
6 noliktavā, gatavs nosūtīšanai

Edward L. Bernays

144 psl.

2019 m.

Minkštas viršelis

Svītrkods: 9780486836584

In this 1923 classic, The Father of Public Relations describes how public opinion is created and shaped, including the use of surveys and endorsements from opinion leaders, celebrities, and experts.