International Marketing

Regulārā cena €60,00
2 ir noliktavā

Daniel W. Baack

672 psl.

2018 m.

MinkŔtas virŔelis

Svītrkods: 9781506389226

Exploring the inter-relatedness of the key components that impact any international marketing venture – markets, the 4P's, culture, language, political, legal economic systems, and infrastructure -- this book nurtures an understanding of the synergies between international marketing and international business.