Psychology of Risk

ā‚¬49,00
2 ir noliktavā

Glynis M. Breakwell

380 psl.

2014 m.

MinkŔtas virŔelis

Svītrkods: 9781107602700

This second edition explores the psychology of risk, examining how individuals think, feel and act. The questions addressed include: why do companies fail to protect against obvious hazards? What biases in risk estimation are common? How should we communicate levels of risk effectively? How should we reduce risky behaviour?

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