Strategic Market Management

€55,95
2 ir noliktavā

Damien McLoughlin

368 psl.

2010 m.

Minkštas viršelis

Svītrkods: 9780470689752

The text is a European adaptation of our current US book: Strategic Market Management, 9th Edition by David Aaker. This new edition is a mainstream textsuitable for all business students studying strategy and marketingcourses.

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